Women’s Health — Endometriosis

Endometriosis is usually explained either too simply to be useful, or so clinically that the person living with it disappears from the story.

We built the film in two registers — molecular animation and data for the clinical case, and plain language for the symptom picture — so one asset serves a prescriber and still reads as being about a patient.

An education asset used across healthcare-professional channels, with the regulatory information carried in the film rather than bolted on after it.